Strategies for Healthcare Email Campaigns
Posted: Tue Dec 03, 2024 10:09 am
Delivery rate the delivery rate refers to the rate at which your emails are delivered to the inbox of the subscriber. This is the major difference between send rate and delivery rate. Send rate refers to the number of emails that were sent out, including the undeliverable ones. Delivery rate, on the other hand, refers only to the number of emails delivered and not the ones which were bounced back to the sender. Formula: delivery rate = (total deliveries / total emails sent) x this number is important because the higher the delivery rate, the more likely that your emails are going into the right inbox.
A low delivery rate may mean that your emails are going argentina email list 4.8 million contact leads to the wrong inbox, that your list is very niche, or your content is not interesting enough to force the audience to read your emails but instead, they simply delete it. Engage more audience by automating your email marketing campaigns with mailsend sign up day trial how you can transform the data you gather into actionable insights? Once you’ve gathered this data, head on over to google analytics or any other email analytics tool and check out the traffic on the landing page where you’ve collected the data.
Analyze everything! No one size is suitable for all. Depending on what you’re doing, you might have to look at a few different metrics. If you’re a saas company, you might be able to look at conversion rate and bounce rate. If you’re an e-commerce company, you might be able to look at conversion rate, the money spent per transaction, average order value, and user retention. You might also have other metrics to look at depending on the nature of your business. Once you’ve found the metrics that are relevant to your business, break them down further to understand what’s going on in each part of your business.
A low delivery rate may mean that your emails are going argentina email list 4.8 million contact leads to the wrong inbox, that your list is very niche, or your content is not interesting enough to force the audience to read your emails but instead, they simply delete it. Engage more audience by automating your email marketing campaigns with mailsend sign up day trial how you can transform the data you gather into actionable insights? Once you’ve gathered this data, head on over to google analytics or any other email analytics tool and check out the traffic on the landing page where you’ve collected the data.
Analyze everything! No one size is suitable for all. Depending on what you’re doing, you might have to look at a few different metrics. If you’re a saas company, you might be able to look at conversion rate and bounce rate. If you’re an e-commerce company, you might be able to look at conversion rate, the money spent per transaction, average order value, and user retention. You might also have other metrics to look at depending on the nature of your business. Once you’ve found the metrics that are relevant to your business, break them down further to understand what’s going on in each part of your business.