Process automation becomes a strategic framework that focuses on accelerating and strengthening the growth of companies.
Operations automation will be key for companies in 2023.
Automation will make people within companies more efficient.
In less than 2 years the marketing automation market will reach a value of 17 billion dollars.
Automation of operations
« Operations automation is today a vital strategy for companies seeking to be list of telegram users in italy more competitive, have more efficient processes and, above all, put the customer at the center. »
This is what you can see in our first Annual Study on Automation and Processes. In the document we compile the most relevant information, data and figures on the contribution of technology and automation to the growth of companies. The document has been built from the analysis of reports, studies and guides from major international consulting firms and data obtained from our clients.
Throughout the study, we highlighted the importance of automation to optimize company operations. In fact, after analyzing all the information, we were able to conclude that by 2023, integrating the marketing, sales, and customer service areas through technology and under a Revenue Operations (RevOps) model will be a key strategy for companies that want to expand.
Why? Because this strategic model is based on 3 pillars from a holistic or global approach to the company: technology, people and processes. All of them working with the same objective and towards the same goal: obtaining revenue .diagram what you need to do revops
On the other hand, the report highlights the importance of automating processes through tools such as artificial intelligence, machine learning, robotics, big data and chatbots; as it has become a necessary process for large companies to scale. Companies like Amazon, for example, have been able to grow because they have delegated the performance of manual processes to technology. However, something that has become clear through the study is
