Wonka is a big candy store and has already taken its first steps in the digital landscape. On the website you can order sweet specialties from all over Belgium. They are already skilled in Google Ads and reaching their target audience .
The compound agency's approach is the golden mean. They start by sharpening the online ads and campaigns. This way they generate more visitors to the webshop.
In this process, they look a little further in terms japan telegram data of campaign management than the hands-on agency. They take a strategic look at more complex issues such as attribution. In this way, they improve the campaigns with a strong digital chocolate sauce.
Conceptual agency
BuilderBob is a DIY store with branches in several European countries. Their webshop, Google Ads and Google Analytics are running at full speed. Despite strong marketing efforts, growth stagnated. They contact a conceptual agency.
The conceptual agency starts with an extensive investigation. They do not only look at the marketing aspect. This type also examines other business aspects: sales, customer care, finance, logistics…
They translate these insights into an innovation trajectory for BuilderBob. With a focus on large business opportunities, they answer questions such as:
Which business aspects could be improved?
What kind of people should be hired for this?
What kind are you looking for?
To answer this question, you need to look at your own challenges. How advanced is your company in the digital field? What kind of advice are you looking for? Do you have a good idea? Now you know which type suits you.
