So, on days like today, I can't help but think that there are still few women in politics, in science, in technology... and we continue to normalize it. It's like with sustainable consumption and ecological awareness , which are gaining followers day by day, but the truth is that 49% of the world's population (according to Kantar Media data from 2019) is still " eco-resigned " : consumers who have little interest in the environmental challenges facing the world and do not take any measures to improve.
In some cases, it is an emotional issue that leads us to not act in such situations; we do not dare to raise our voice.
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text49 % of the world's population remains " eco-resigned . " End of marked text
I myself, in the classes I teach on political communication or in business classes at the university, for example, encourage new leaders to trust their message and make themselves visible. We are more than prepared intellectually… but emotionally we still have a hard time.
In my book Leading as a Feminine, I share a study from Yale University in which I myself participated, which shows that female leaders achieve slower and more expensive results because they always seek consensus and reaffirmation out of fear.
5 reasons that stop us from investing in ourselves
Here are 5 common reasons that hold us back, especially when it comes to investing in ourselves, compiled by Forbes:
Women need to consult decisions with someone else due to insecurity.
We are not sure this is the “right” time.
We are not clear about the return on investment ️ It requires research to know if an investment will be worth it, but also trust and commitment to ensure that the money we spend on ourselves will be worth it in the long term.
We are afraid of being successful.
We believe that this money would be better invested in our family or other people.
And the article continues: “If just one woman each day overcomes her confidence gap and prioritizes and invests money, time and effort into her own growth and success (and then teaches a hundred other women to do the same), there will be real progress for women.”
Change begins by prioritizing ourselves, by stopping putting ourselves off.
When we make ourselves small, we make the world smaller too.
The article goes on to say: “Is there an investment you’ve been putting off that will help you contribute in a bigger, more rewarding and exciting way to the world? Please make it.”
An economic crisis is coming in 2021 with a repercussion in 2027 that shows that our entire system is collapsing: economic, political, and values crisis…
Now is the time, more than ever, to get our act together and prepare to be the best version of ourselves, so that the world really goes where we want it to go, because the next decade is going to be a busy one.
