Growth of Instagram and Twitter
Posted: Wed Dec 11, 2024 10:28 am
Growth of Instagram and Twitter
As a result, almost all insurance companies have decided to concentrate their efforts on Instagram or Twitter, where their audience and number of interactions in the last year have grown by leaps and bounds , achieving greater visibility for their businesses through new posts.
These are just some of the conclusions that have been drawn from the analysis of social networks, but we show you many more and graphs that represent the evolution in the downloadable report .
Survey results
On the other hand, through the survey carried out on the different insurance companies, we have been able to learn about several aspects of these. The main objective on social networks is in most cases to improve the brand image and show the products to the public, and this is done mainly through LinkedIn and Facebook, which are the most used social networks. In addition, the main challenge that these companies face on social networks is to improve engagement.
We also know that the strategy of these companies is usually B2B or B2C list of telegram users in laos depending on the platform on which they operate, and that less than 5% of the marketing budget is allocated to social networks. However, all of them measure actions on social networks through paid or free tools in order to be able to schedule and manage content . In addition, they begin 2022 with the desire to invest more in search engine positioning and marketing.
Again, these are just some of the conclusions drawn, the rest are detailed in the report.
After carrying out all this analysis, a series of recommendations have been made for the proper functioning of social networks based on the rest of the insurance companies.
First of all, there is no doubt that YouTube has lost relevance in recent years, it is no longer as effective or attracts as many viewers. Users prefer to watch shorter videos, with information concentrated in less than 10 or 5 minutes. Speed and precision are valued , and that is why people prefer to have everything at their fingertips on a single platform. The best option for uploading short videos today is Instagram, where you will attract more viewers.
As for Facebook , we consider it a good option for sharing information about the company, but we must take into account that the average age of users of this social network is 40 years old. If what we are looking for is fast communication with our clients or short and precise messages with a more fluid communication, Instagram or Twitter are again more recommended .
As a result, almost all insurance companies have decided to concentrate their efforts on Instagram or Twitter, where their audience and number of interactions in the last year have grown by leaps and bounds , achieving greater visibility for their businesses through new posts.
These are just some of the conclusions that have been drawn from the analysis of social networks, but we show you many more and graphs that represent the evolution in the downloadable report .
Survey results
On the other hand, through the survey carried out on the different insurance companies, we have been able to learn about several aspects of these. The main objective on social networks is in most cases to improve the brand image and show the products to the public, and this is done mainly through LinkedIn and Facebook, which are the most used social networks. In addition, the main challenge that these companies face on social networks is to improve engagement.
We also know that the strategy of these companies is usually B2B or B2C list of telegram users in laos depending on the platform on which they operate, and that less than 5% of the marketing budget is allocated to social networks. However, all of them measure actions on social networks through paid or free tools in order to be able to schedule and manage content . In addition, they begin 2022 with the desire to invest more in search engine positioning and marketing.
Again, these are just some of the conclusions drawn, the rest are detailed in the report.
After carrying out all this analysis, a series of recommendations have been made for the proper functioning of social networks based on the rest of the insurance companies.
First of all, there is no doubt that YouTube has lost relevance in recent years, it is no longer as effective or attracts as many viewers. Users prefer to watch shorter videos, with information concentrated in less than 10 or 5 minutes. Speed and precision are valued , and that is why people prefer to have everything at their fingertips on a single platform. The best option for uploading short videos today is Instagram, where you will attract more viewers.
As for Facebook , we consider it a good option for sharing information about the company, but we must take into account that the average age of users of this social network is 40 years old. If what we are looking for is fast communication with our clients or short and precise messages with a more fluid communication, Instagram or Twitter are again more recommended .