With so many options available, you might be wondering which one to choose. You want one that fits your needs now, is low-cost, and offers scalability as your business grows and expands. Let’s learn about Sendlane and then discover its alternatives and why they might be better.
What does Sendlane offer?
Sendlane is an easy-to-use ESP that offers various email marketing and automation features. There are many features to like about this ESP, including newsletter campaigns. It focuses on deliverability, so the emails you send are sure to reach the recipient’s inbox. Using the drag-and-drop editor, you can easily create emails that are sure to wow the people who receive them.
Autoresponders are a must for email marketing programs. You get to decide when and if emails go out, but you also have the option to optimize and change them to new zealand phone number library suit your needs. You can then save them as templates and reuse them as needed.
Workflows are also important to help you boost your marketing tactics. With Sendlane, you can subscribe and unsubscribe people, send emails when someone purchases something, and much more.
The reporting features are also great here. You get real-time reports so you can know how the campaign is going. This also helps you track performance and know what is working best for the next round.
Why people switch from Sendlane
While Sendlane has a lot of features and components, it doesn’t have everything. For one, it lacks a customer support department. While you can get help, it takes a while for someone to respond.
Many people like Sendlane for what it does and offers, but the price seems too high. The cheapest option costs $79 per month, and that's only for 5,000 contacts. While you can choose the Starter package, it's only valid for six months and costs almost $500. We're not saying it's not a great tool; we think there are less expensive options that work better and do the same thing.
Alternatives to Sendlane
Omnisend
If you own an eCommerce brand or are a marketing specialist, Omnisend might be the best for you. It focuses heavily on automation and is a great email marketing platform. With it, you get social media integration, segmentation, and various templates. Plus, it’s pretty easy to use.
alternativa de sendlane omnisend
Characteristics
You have so many features available in Omnisend. There are many automation features that help you create better workflows. In turn, you send messages quickly and at the right time whenever you need them. This ensures that you don’t have to schedule them for each subscriber to get the best results.
alternativa de sendlane omnisend
If you want to increase your conversion rates, you need the ability to create multiple email campaigns and use SMS. Omnisend lets you do just that. Through this omnichannel service, you get your messages to those who need to see them. You also get segmentation features to target the right customers at the most opportune times for them.
Pros:
Provides automation, segmentation and high functionality.
Easy to use platform.
Contras:
It can be buggy at times
It doesn't offer many features in the free plan.
Prices
alternativa de sendlane omnisend
With the forever free plan, you can send 15,000 emails each month to 500 contacts. This also gives you basic email campaigns, signup forms, and reporting tools.
For those who need more, the Standard plan costs $16 per month and also allows you to send 15,000 emails. You get everything in the free version, and SMS campaigns, email automation, email and chat support, and audience segmentation are also included.
Next up, the Pro plan gives you 15,000 emails each month for 500 contacts. It costs $99 and gives you free SMS credits every month. With it, you get what Standard offers, as well as priority support, advanced reporting, push notifications, and Google Customer Search.
Finally, Enterprise is available and allows you to send unlimited emails for a custom price. Everything Omnisend offers is included, such as free migration, a dedicated account manager, and a custom IP address.
For whom?
Omnisend is suitable for those who need to send weekly newsletters and multiple marketing emails. With plenty of integrations available, those with eCommerce websites will like the platform.
Constant Contact
Constant Contact has been an email service provider since 1995 until now. It has gotten to where it is by being innovative and doing everything it can to make its customers happy. At this point, it has over 650,000 customers and is highly sought after by many businesses and brands. The good news is that it is always adding new features, while the competition seems to have no strength in this area.
sendlane alternatives constant contact
Characteristics
As an email service provider, Constant Contact focuses on sending quality, beautifully designed emails. However, they go a step further by giving you surveys and various social campaign options.
sendlane alternatives constant contact
It used to include an event management tool, but it no longer does. We're not sure if it was just too difficult for the system to run or if something else was to blame. However, you still have access to this feature through integration. In fact, there are over 400 integrations available through Constant Contact, so you can link multiple websites and use them from one central hub.
You’ll also notice expanded reporting features. Most email marketing platforms offer standard opens, spam, clicks, and bounces reporting. Constant Contact includes new ones, such as finding out what device the person used to open the email and which subject lines were most successful. While ecommerce tracking isn’t available, you can still compare campaigns.
Pros:
Easy to use
High deliverability rates
Various features available
Contras:
Less customization available for forms
Basic automation only
The highest prices
Prices
With Constant Contact , you have two plans available. The basic plan costs $20, but that’s the starting point. Expect to pay more if you have a lot of contacts. You have access to templates, A/B testing, tracking, and reporting, and you can send unlimited emails with this plan.
Constant Contact Pricing
Then, you have Email Plus, which gives you everything the Basic plan offers. You also get access to behavioral automation, RSVPs, and surveys, among others. It starts at $45 and increases based on the number of contacts you have.
sendlane alternatives constant contact
There is also a Website Builder plan that helps you manage your site or create one if you don't have one yet. You get several eCommerce tools, free hosting, a blog, and mobile responsiveness. This costs $10 per month.
For whom?
For those who want a single email marketing tool and run a lot of events, Constant Contact is for you. With it, you can manage your invitations, registrations, and tickets through the Email Plus package. However, if you need better automation, this may not be ideal.
