When social media and other channels have become the main battlefield for brands to interact with consumers and promote products today, it is easy for marketers to accidentally ignore traditional marketing channels, such as email. However, in recent years, email marketing powered by artificial intelligence has gradually been given new life and become an effective marketing tool.
Compared with the convenience and speed of social media, inefficient list of belize whatsapp phone numbers because of the disadvantages of advertising letters: it is easy to be ignored in the sea of letters, and it is difficult to maintain the number of subscribers, resulting in low open rates and low click-through rates.
The traditional methods of general email marketing are to increase effectiveness by offering discounts, writing more attractive titles, or adjusting the frequency of sending. However, this adjustment method is actually just based on assuming that you are a reader and guessing why the content of the letter cannot connect with the reader. Even if this assumption is correct, these assumptions must be constantly tested repeatedly before the promotional content can be successfully conveyed to the target audience.
Now with the help of artificial intelligence technology, companies can find advanced strategies such as finding highly similar target customer groups at various levels, gaining a deeper understanding and classifying existing customers, predicting topics that consumers are interested in, and predicting customer behavior patterns. . These strategies can help you solve your most troublesome email marketing challenges.
Email marketing is relatively
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