Use a quiz to collect data and personalize recommendations
Posted: Wed Dec 11, 2024 6:20 am
Incorporating a quiz into your marketing strategy is a smart move in online marketing. Quizzes help first-time customers navigate your products and find the best fit for their needs, making the shopping experience more personalized and efficient.
Let’s explore some standout examples of how top brands use quizzes effectively.
Loop Earplugs features a quiz as a list of tunisia cell phone numbers secondary call-to-action on their homepage. This quiz asks specific questions about the user’s situation and preferences, providing a tailored product recommendation based on the answers.
Loop Earplugs quiz
This personalized approach not only reduces the time to purchase but also instills confidence in the user’s choice. Implementing this quiz led to a 5.9% increase in conversions for new users.
AG1 uses a popup to promote their quiz, ensuring it captures visitors’ attention as they scroll down the homepage. This strategic placement maximizes visibility and encourages engagement at just the right moment.
AG1 popup promoting a quiz
At the end of the quiz, AG1 offers personalized product recommendations based on the user’s responses, enhancing the likelihood of a purchase.
Bubble Skincare offers a unique approach with their Skin School quiz.
This quiz doesn’t require an email signup and doesn’t push Bubble Skincare products directly. Instead, it provides general information and tips on ingredients to look for, regardless of the brand. This educational focus builds trust and helps users make informed decisions.
Let’s explore some standout examples of how top brands use quizzes effectively.
Loop Earplugs features a quiz as a list of tunisia cell phone numbers secondary call-to-action on their homepage. This quiz asks specific questions about the user’s situation and preferences, providing a tailored product recommendation based on the answers.
Loop Earplugs quiz
This personalized approach not only reduces the time to purchase but also instills confidence in the user’s choice. Implementing this quiz led to a 5.9% increase in conversions for new users.
AG1 uses a popup to promote their quiz, ensuring it captures visitors’ attention as they scroll down the homepage. This strategic placement maximizes visibility and encourages engagement at just the right moment.
AG1 popup promoting a quiz
At the end of the quiz, AG1 offers personalized product recommendations based on the user’s responses, enhancing the likelihood of a purchase.
Bubble Skincare offers a unique approach with their Skin School quiz.
This quiz doesn’t require an email signup and doesn’t push Bubble Skincare products directly. Instead, it provides general information and tips on ingredients to look for, regardless of the brand. This educational focus builds trust and helps users make informed decisions.