To become a true expert in using social media ads, check out the steps you need to take to promote Instagram stories below . Let's get started:
Before you start with your development plan, it is advisable list of argentina whatsapp phone numbers to know the parameters recommended by the social network itself for ads in Stories. Although it is true that the platform accepts different dimensions, it always recommends that the image or video have an aspect ratio of 9:16. For images, it accepts jpg or png format . Keep in mind that this configuration will give it a vertical aspect typical of this section, making it look as “natural” as possible.
Videos also need to have a resolution of at least 1080 by 1080 pixels. It doesn't matter if it's an MP4 or MOV file as long as it has a maximum size of 250 MB. Another important factor is that the total playback time cannot exceed 60 minutes. If it lasts more than 10 seconds, it is divided into three or more stories before the "Continue watching" button.
Decide what you are going to announce
It is important to keep in mind that you can not only promote new content, created from scratch with an Instagram template , but you can also announce an existing story that you think has potential and that so far has not achieved the expected reach. For both the latter option and the first alternative, the process you will follow will be the same, so you will not have any major inconveniences.
