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Posted: Mon Dec 09, 2024 9:41 am
by mdsojolh634
A CRM , no matter how good and functional, always needs plugins or additional modules, in order to allow customization according to your business needs.

In this article we will see the best integrations for Hubspot, using as a selection criterion their versatility for any type of business and their actual functioning.

Why integrations are needed
No CRM can include all the functions within itself. But above all, no CRM should: an excessively layered and differentiated software risks being too heavy and cumbersome for the end user, who most of the time wants the customization of functions rather than the omnipotence of the CRM.




For this reason, Hubspot integrations are ideal for managing a CRM that is excellent “on its own”, but is also perfectly capable of communicating with other interfaces widely used by users and companies.

A practical example taken from the daily practice of those who work japan telephone number data in marketing is the management of campaigns, for example in Google Ads.

The question that often arises is: how to align all the useful information on new leads - obtained from Google - with your CRM, so as to have a more complete and aware vision of how things are really going?



Sales software presents a similar difficulty , which provides very useful information to integrate into a CRM. Or, again, emails. We know that company email is often one of the first tools that are installed, and it is one of the most important since it also allows calendar management, i.e. planning and productivity.

But often the information fails to get from our “historical” email provider to the place where all the other customer and lead information is located (the CRM). So, what do we do?



Typically, you either resort to Excel spreadsheets, or to the memory of Customer Service or Sales, or you attempt a manual data migration.

Automatic integration with Hubspot is always the most convenient solution.

How We Selected the Best Hubspot Integrations
HS Integrations best integrations

The integrations we have selected for our top 10 bring together a series of benefits. First of all, we have tried to select the integrations that respond to the most common “additional” needs to Hubspot, such as managing the social world, sending emails, web marketing campaigns and some others.

We also tried to weigh the pros and cons of integration.

Sometimes it is better to keep a standalone app, sometimes it is better to integrate it, and we will only provide examples of the second type below.

In our top 10 we list all the integrations that have passed the test, proving to provide a better ROI and to concretely help the workflow of those who deal with customers and new leads.



If you want, you can jump directly to the integration you are interested in:

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Top 10 Hubspot Integrations
1) Hubspot for Wordpress
HubSpot for WordPress HubSpot Integration Connect



For those who have to manage a website, with periodic publication and maintenance, the integration with Wordpress represents a turning point. Remember that Hubspot also guarantees packages for Woocommerce and Shopify, equally quick to implement and well-functioning. If instead you only need to integrate a payment system with Hubspot there are other options, such as the convenient integration between Hubspot and Stripe, for example.