Low-Impact Fixes: These tasks are still valuable but tend to have a smaller impact. Adding schema markup to your “Contact Us” page, for instance, helps search engines better understand your content, but it won’t move the needle as much as fixing site-wide meta tag issues.
Prioritizing based on impact ensures you invest your time and healthcare email list resources in tasks that will deliver the greatest return. As you progress, monitor the results and adjust your strategy as needed.
3. Identify Necessary Resources
Now that you have a prioritized list of action items, the next step is to identify the resources needed to implement each change.
Simple updates, like optimizing meta tags or fixing broken links, can be done by a single team member. However, more complex tasks like developing a canonical tag strategy or improving page load speed may require collaboration with web developers, technical SEO experts or external vendors.