At Young Hollywood, you supported the Marketing
Posted: Sat Apr 19, 2025 10:20 am
Moving abroad is an experience that, if you have the opportunity, you should jump into without hesitation. It's not a bed of roses; in fact, leaving your comfort zone takes a lot of courage, but I assure you that even bad experiences will become invaluable lessons. In my case, it was a personal and professional decision. I wanted to get to know another country, improve my English, explore other cultures... and, above all, understand how the industry works from a more global perspective.
I graduated with a certificate in Graphic Design from UCLA, which would open the doors to the professional world—if you're thinking of trying your luck abroad, studying at a local school will be very key to integrating into the country. To do so, I decided to start uruguay mobile database small and then take bigger steps with confidence. I got an internship at Young Hollywood , where I made my first contacts, and then I launched myself as a freelancer . One day, after a meeting, one of my clients I was collaborating with offered me a full-time job. And that's what I've been doing ever since!
And Social Media department. How did you combine graphic design with maintaining online communities? What graphic actions did you implement to generate engagement in these communities?
Knowing your social media presence and being a frequent user won't give you the keys to developing a successful digital marketing campaign. Every brand has a unique audience, and only by studying the analytics of your digital profiles and testing results will you understand which actions work with your audience or not. In my case, the first step is to observe the brand's common profile and, from there, create two or three types of profiles with their corresponding characteristics, interests, digital dynamics... as if we were creating a fictional character! Having a solid foundation of prior research is very important before getting down to business.
You currently work at GLYD, a leisure app, as a graphic designer. What initiatives do you develop in conjunction with the Marketing department?
GLYD is a highly talented startup in full development. It's a social network that connects travelers with locals with whom you can book personalized tours to discover the city's most interesting places. As a graphic designer, my mission is to make the app a competitive brand with its own personality. For any project, everything starts with the Marketing Team. With them, we establish the objective and tone of the message we want to convey. In short, they define the "what," and I develop the "how." Once this is defined, I get to work translating theory into practice. During this process, we realize that the idea doesn't always translate into reality, so when this happens, I turn to them to find a solution together and ensure that my changes don't contradict the initial objectives.
I graduated with a certificate in Graphic Design from UCLA, which would open the doors to the professional world—if you're thinking of trying your luck abroad, studying at a local school will be very key to integrating into the country. To do so, I decided to start uruguay mobile database small and then take bigger steps with confidence. I got an internship at Young Hollywood , where I made my first contacts, and then I launched myself as a freelancer . One day, after a meeting, one of my clients I was collaborating with offered me a full-time job. And that's what I've been doing ever since!
And Social Media department. How did you combine graphic design with maintaining online communities? What graphic actions did you implement to generate engagement in these communities?
Knowing your social media presence and being a frequent user won't give you the keys to developing a successful digital marketing campaign. Every brand has a unique audience, and only by studying the analytics of your digital profiles and testing results will you understand which actions work with your audience or not. In my case, the first step is to observe the brand's common profile and, from there, create two or three types of profiles with their corresponding characteristics, interests, digital dynamics... as if we were creating a fictional character! Having a solid foundation of prior research is very important before getting down to business.
You currently work at GLYD, a leisure app, as a graphic designer. What initiatives do you develop in conjunction with the Marketing department?
GLYD is a highly talented startup in full development. It's a social network that connects travelers with locals with whom you can book personalized tours to discover the city's most interesting places. As a graphic designer, my mission is to make the app a competitive brand with its own personality. For any project, everything starts with the Marketing Team. With them, we establish the objective and tone of the message we want to convey. In short, they define the "what," and I develop the "how." Once this is defined, I get to work translating theory into practice. During this process, we realize that the idea doesn't always translate into reality, so when this happens, I turn to them to find a solution together and ensure that my changes don't contradict the initial objectives.