If I wanted to sell my products on Amazon, the first thing I would do would be to look at the profitability threshold and the economic benefits that opening a store on this marketplace would bring me.
Because we already know the statistics and the truth is that if we have a “saleable” product and the cost leaves us a good margin, opening a store on Amazon sounds very attractive.
And especially if you are a digital entrepreneur or have just created an online store , professors edu email database perhaps getting sales on Amazon can be something that helps you get income quickly.
In any case, let me show you 6 advantages of selling on Amazon as a company that you should take into account.
1.- Selling on Amazon means selling to millions of users
Amazon is undoubtedly a great opportunity for your business or online store, as it involves working on an online sales channel that will allow you to reach millions of users. And this is one of its greatest benefits.
Being able to sell your products on Amazon will allow you to reach an estimated database of more than 300 million active users and more than 170 million monthly visits to its marketplace.
Not to mention that, as you already know, Amazon appears in the first position in Google searches for thousands of products.
2.- Opening a store on Amazon and canceling it is quick and easy
Using Amazon as an online store is really easy, since uploading your entire product catalog is a quick and easy process.
Likewise, if you want to close your Amazon store, you can cancel it at any time, without obligation.
3.- Selling through Amazon allows you to grow your business quickly
As soon as you start using Amazon to boost your sales, you will see that there are many possibilities for growing your business , since you can leave a large part of the weight of your business in its marketplace.
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Thus, some of the Amazon advantages that you can benefit from are those related to logistics, storage, and digital advertising, among many others.
4.- You will enjoy Amazon's SEO and its digital advertising
Setting up your online store on Amazon will allow you to take full advantage of its positioning, SEO and Google Ads campaigns, as well as the retargeting campaigns on Amazon that work so well for it.
Opening a store on Amazon will save you a significant amount of money when it comes to positioning your products, as the marketplace will take care of it personally, as well as carrying out all the usual digital marketing campaigns .
5.- You will enjoy a very high sales conversion volume on Amazon
The conversion volume or sales volume on Amazon is really very high , not only because of the millions of users you can reach, but also because if you have a salable product, with high turnover and adequate cost, its online store is one of the best places where you can host it.
In conclusion, let me tell you that selling your products on Amazon has never been easier and will allow you to increase your sales with relative ease.
6.- Trust and good perception of Amazon products
As you may have already experienced yourself, when buying a product on Amazon, the first thing we usually look at is how many stars (ratings) it has and the opinions there are about that product.
The truth is that the perception of Amazon products is really positive and they enjoy good trust, so again selling through Amazon is an option that can boost your income and your online sales.
Now, as I said before, not all that glitters is gold. So now we are going to look at the disadvantages of Amazon as an online store where you can host your products.