With these online assets, content marketers

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Can get hundreds or thousands of natural links to their site in a short period of time. For example, by publishing the results of an important industry study, a company can count on media attention and natural links. In the short term, this increases traffic and conversion, and increases brand awareness. In the long term, marketers get an increase in the site's position in search results without manipulation.


Takeaway #1: Quality content is the foundation of successful search engine netherlands consumer email list marketing and SEO in the long run. WE WILL PROMOTE YOUR BUSINESS Read more Reason #2: Links from reputable resources win Matt Cutts: "We work hard to identify sites that are authoritative in a particular field. For example, we look for authoritative medical or travel sites. We think these are the types of sites that Google users should see first in search results.


" The best way to optimize websites externally today is to get natural incoming links from relevant and authoritative resources. Google uses the Hilltop algorithm to find such resources. By the way, their number is very limited. A content marketer must solve two problems to get links from sites included in the Hilltop list. First, the content that the authority resource links to must be high-quality and problem-oriented.