The Digital Director mainly performs strategic tasks

[aminaas1573]

⛓At a certain point, basic marketing tools become insufficient. In this case, it is necessary to create and implement a new, or revise an existing digital strategy, in accordance with the goals of the business. To do this, companies invite a digital manager to the team. This is a specialist who is able to completely transform marketing, make it much larger than simple advertising management.

What to do when standard methods of promoting business on the Internet have stopped working, and the configured channels no longer bring profit? Read our material and you will learn how to cope with this hong kong email list and raise the company's marketing to a new level

Head of Digital Marketing - Who is it and what does he do?

manages projects;
distributes work among employees;
integrates marketing into business.
Strategy takes up about 75% of a digital manager's time. The remaining 25% is taken up by tactical responsibilities:

analysis of the methods used by competitors;
study of the activity, product, target audience;
development of digital marketing strategy;
setting KPI indicators;
analysis of the results achieved;
studying new channels, methods, tools;
establishing interaction with other departments;
assistance in selecting a team.