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Magento SEO: The Guide to Optimizing Magento Websites E-Commerce SEO | Technical SEO The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. When it comes to e-commerce platforms, there are few that are more robust than Magento. Due to its power and customizability, Magento is still the go-to e-commerce platform for retailers. This is especially true for enterprise stores. Magento is utilized by many enterprise sites such as American Express, Ford, Puma, Xerox, and more.


In 2019, it was estimated that Magento accounted for 30% of the e-commerce slovenia phone number library market share. Using BuiltWith data, we can see that 1.04% of the top 1 million sites utilize the platform, and Magento’s share of the market grows to 1.77% in the top 10,000 sites. Data showing the percentage of sites that use Magento. If you’re an SEO working in the e-commerce space, it’s going to be important to learn how to work with Magento.


things that Magento does out of the box from an SEO perspective. However, there are definitely some considerations you’ll need to take into account with any Magento site. What is Magento SEO? Magento SEO is a set of SEO adjustments that are unique to the Magento platform. Magento has great features for SEO such as a robots.txt file, sitemap.xml and multiple ways to redirect pages. Magento SEO issues include duplicate content from the faceted navigation, improper canonical tags, and a lack of blogging functionality.