4 Ways Online Stores Can Be Deceived by Buyers
Posted: Sun Jan 19, 2025 7:11 am
Yes, many buyers have heard about how online stores deceive their customers, but it is not so rare for sellers to become victims of fraudsters.
Some fraudulent schemes are taken from offline, and some are practiced only online. Most often, this concerns the procedure for returning a purchase or fraudulent actions occur with credit cards.
Replacing a purchased item with belgium business email list another one
The buyer says that he wants to return the purchase, but instead of the received item, he returns another one (a cheap copy or even something old of his own). Buying an inexpensive fake of any brand is not a problem now: the couriers themselves say that it is difficult to notice at a glance that the item has been replaced. Most of all, such frauds should be feared by sellers whose goods are quite expensive.
Download a free selection of tools for calculating KPIs and increasing marketing metrics
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you 6 of the most valuable documents that we have developed for our clients.
Download for free and implement today:
Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers
Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website
40 Services for Working with Blog Content
We have collected the best services for working with content
How to define your target audience without mistakes?
A proven guide to defining a company's target audience
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153324
Often, scammers who deceive an online store return a damaged item instead of a working one. This is a danger for those who sell household appliances. Here, the client receives the goods plus the amount paid for them, and sends the seller a faulty device.
How to avoid becoming a victim of scammers:
Check the goods before sending. In the case of electrical appliances, make sure they are in working order. If possible, film the packaging process - then, if necessary, you can prove that everything was in order.
Pack carefully and securely (find information on how to do this properly) to minimize the risk of damage during shipping.
In a controversial situation, you can order an examination, and if it turns out that the fraudster is deceiving the online store, no one should return the money to him.
Use unique markings, barcodes or your own numbering and be sure to include this information on the receipt. This will allow the courier, store clerk or postal worker to check whether the product has been substituted.
Provide step-by-step instructions on how refunds for items that customers refuse should be processed, and require employees to follow the instructions precisely.
Clearly formulate and communicate the rules for returning goods to both customers and store employees. Do not overlook anything, from checking the receipt to the moment the customer is refunded the amount paid.
Train couriers on how to distinguish genuine items from cheap fakes so that they can easily spot the substitution.
Wardrobing, that is, returning an item that has
Some fraudulent schemes are taken from offline, and some are practiced only online. Most often, this concerns the procedure for returning a purchase or fraudulent actions occur with credit cards.
Replacing a purchased item with belgium business email list another one
The buyer says that he wants to return the purchase, but instead of the received item, he returns another one (a cheap copy or even something old of his own). Buying an inexpensive fake of any brand is not a problem now: the couriers themselves say that it is difficult to notice at a glance that the item has been replaced. Most of all, such frauds should be feared by sellers whose goods are quite expensive.
Download a free selection of tools for calculating KPIs and increasing marketing metrics
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you 6 of the most valuable documents that we have developed for our clients.
Download for free and implement today:
Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers
Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website
40 Services for Working with Blog Content
We have collected the best services for working with content
How to define your target audience without mistakes?
A proven guide to defining a company's target audience
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153324
Often, scammers who deceive an online store return a damaged item instead of a working one. This is a danger for those who sell household appliances. Here, the client receives the goods plus the amount paid for them, and sends the seller a faulty device.
How to avoid becoming a victim of scammers:
Check the goods before sending. In the case of electrical appliances, make sure they are in working order. If possible, film the packaging process - then, if necessary, you can prove that everything was in order.
Pack carefully and securely (find information on how to do this properly) to minimize the risk of damage during shipping.
In a controversial situation, you can order an examination, and if it turns out that the fraudster is deceiving the online store, no one should return the money to him.
Use unique markings, barcodes or your own numbering and be sure to include this information on the receipt. This will allow the courier, store clerk or postal worker to check whether the product has been substituted.
Provide step-by-step instructions on how refunds for items that customers refuse should be processed, and require employees to follow the instructions precisely.
Clearly formulate and communicate the rules for returning goods to both customers and store employees. Do not overlook anything, from checking the receipt to the moment the customer is refunded the amount paid.
Train couriers on how to distinguish genuine items from cheap fakes so that they can easily spot the substitution.
Wardrobing, that is, returning an item that has