The search intent of the keyword

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Search intent (or keyword intent) is the reason behind a particular search.

Satisfying intent is one of the most important factors in improving your position on Google.

There are four different types of keyword intent:

Informative : the user wants to buy lebanon number database know more about a topic.
Commercial : You are researching options before making a purchasing decision.
Transactional : You want to complete an action (for example, buy something).
Navigational : You want to find a specific page.
You can easily find the search intent of a keyword with Keyword Overview .

Just add the keyword, click " Search " and you will see your intent in the panel.

Keyword intent in Semrush
If you're doing keyword research with the Keyword Magic Tool , you'll also see the intent of each keyword.