New products that HubSpot introduced
Posted: Sat Jan 18, 2025 5:37 am
HubSpot has really worked hard this year! We're happy because we love trying and discovering new features, testing them and then implementing them. In this post, we'll summarize the new products that HubSpot introduced in 2021, distributed across each of its modules or "Hubs."
Sales Hub:
sequencesImage: HubSpot.com
The sales hub, which helps teams close more deals, strengthen sales relationships, denmark email list and manage the pipeline more efficiently, now also allows you to do the following:
Conversation analysis
Call Index
Pipelines and custom object configuration
Improved Permissions
Improvements in the cash quotation process
Testing Environment
Compliance
Enrollment in automated sequences
Marketing Hub:
marketing hub
The marketing module, awarded in 2021 by Gartner as a leader in B2B marketing automation, continues to bet on its product with the following new features:
Facebook Conversions API
Custom Behavioral Events
Programmable emails
Workflow templates
Workflow status
Forms and social media comparison tool
Google Leads Sync
Business Units
Campaign User Functions
Tracking email responses
SFDC (Salesforce) Integration with Custom Object Support
Collaboration between campaigns
Dynamic delays in workflows
Product modules for email
Ad sequences
Embedding external content in dashboards
Custom Report Generator
CMS Hub
The content management module or CMS Hub, continues to grow and is becoming stronger every day, being the only one to integrate a CRM at its heart, find out what else it added in 2021:
CMS Hub Starter
Dynamic pages with CRM objects
New onboarding experience
Hundreds of new themes in the marketplace
Reusable sections
Style fields in custom modules
Behavioral events
Filter options and site tree
Importing website structure
Importing blogs made easy
Blog homepage editing improvements
Smart Content Improvements
Increase in domain limit
Improvements in SEO audits
Service Hub
service hub
The Service module allows you to offer a flexible customer service and build strong relationships with your customers. And since this year, you can also access the following functionalities from the Service Hub:
Exchange between channels
Conversation-based workflows
Conversation-based reporting
Customer Portal
Customer surveys
Improved search, filter and sort options
Service Analytics
Operations Hub
operations-hub-featured-es@2x-1
The module that was presented at INBOUND 2020 continues to grow. At INBOUND 2021, the arrival of the Enterprise version for this module was announced and in addition, in 2021, work was done on the following:
50+ Data Sync Integrations
Synchronization of companies
Programmable automation
Data Quality Automation
Workflow integrations
Support for multiple accounts
Sales Hub:
sequencesImage: HubSpot.com
The sales hub, which helps teams close more deals, strengthen sales relationships, denmark email list and manage the pipeline more efficiently, now also allows you to do the following:
Conversation analysis
Call Index
Pipelines and custom object configuration
Improved Permissions
Improvements in the cash quotation process
Testing Environment
Compliance
Enrollment in automated sequences
Marketing Hub:
marketing hub
The marketing module, awarded in 2021 by Gartner as a leader in B2B marketing automation, continues to bet on its product with the following new features:
Facebook Conversions API
Custom Behavioral Events
Programmable emails
Workflow templates
Workflow status
Forms and social media comparison tool
Google Leads Sync
Business Units
Campaign User Functions
Tracking email responses
SFDC (Salesforce) Integration with Custom Object Support
Collaboration between campaigns
Dynamic delays in workflows
Product modules for email
Ad sequences
Embedding external content in dashboards
Custom Report Generator
CMS Hub
The content management module or CMS Hub, continues to grow and is becoming stronger every day, being the only one to integrate a CRM at its heart, find out what else it added in 2021:
CMS Hub Starter
Dynamic pages with CRM objects
New onboarding experience
Hundreds of new themes in the marketplace
Reusable sections
Style fields in custom modules
Behavioral events
Filter options and site tree
Importing website structure
Importing blogs made easy
Blog homepage editing improvements
Smart Content Improvements
Increase in domain limit
Improvements in SEO audits
Service Hub
service hub
The Service module allows you to offer a flexible customer service and build strong relationships with your customers. And since this year, you can also access the following functionalities from the Service Hub:
Exchange between channels
Conversation-based workflows
Conversation-based reporting
Customer Portal
Customer surveys
Improved search, filter and sort options
Service Analytics
Operations Hub
operations-hub-featured-es@2x-1
The module that was presented at INBOUND 2020 continues to grow. At INBOUND 2021, the arrival of the Enterprise version for this module was announced and in addition, in 2021, work was done on the following:
50+ Data Sync Integrations
Synchronization of companies
Programmable automation
Data Quality Automation
Workflow integrations
Support for multiple accounts