Prestige products will not be sold at a cheap price or have massive promotions

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High prices not only indicate quality, but also emphasize exclusivity. When you set a high price and are consistent with the value you provide, you will make customers feel that the product is truly luxurious. Example: “Our product prices start from RM800 due to the unmatched quality of materials and craftsmanship.” f. Influencers and Strategic Collaboration : Collaborating with celebrities, influencers, or other big brands can also help increase the prestige of your brand. When customers see that your brand is endorsed by famous people or collaborates with other premium brands, the perception of your brand will also increase.


Example: “This limited edition product is a collaboration armenia phone number resource with [name of celebrity/influencer], which is only available for a limited time.” g. Premium Packaging and Presentation : Don't underestimate the power of packaging. Premium and attractive packaging can increase the perception of your brand. People will feel more happy and satisfied when the product arrives in beautiful packaging that feels luxurious. Example: “Each of our skincare products is packaged in a velvet box with a gold seal to provide an unforgettable unboxing experience.” How to Ensure Your Brand Remains Prestigious? Consistent with Premium Values : Never compromise on quality, whether in product manufacturing, customer service, or how you deliver your message on social media.


This consistency is what will maintain your prestigious image. . Avoid Big Promotions or Massive Discounts : Prestige brands rarely do big discounts or excessive promotions. This will undermine the image of exclusivity you want to build. Instead, you can create more exclusive 'members-only' or 'invite-only' events. . Innovate Without Affecting Heritage : Always ensure that your products are relevant to today's needs, but don't change the values ​​and elements that make your brand prestigious. Innovation is important, but the brand's heritage and original image also need to be preserved. .