Why should you run an SEO report regularly?
Posted: Sun Jan 12, 2025 8:15 am
That said, SEO specialists generally want to do SEO, not write reports.
Because of this, there are often big differences in how agencies and in-house teams report their SEO successes, how often they report, and what metrics they include.
Our goal is to help you understand what a perfect SEO report should look like and what it should include.
This guide covers the following points:
What is an SEO report?
Choosing Metrics and KPIs for Your SEO Reports
The tools you need for your SEO reports
An SEO report template you can use
What is an SEO report?
An SEO report is an effective way to communicate to laos telegram data stakeholders (usually your boss or client) the impact your SEO efforts are having on their business.
But there's a problem: many SEO reports don't add much to the reader.
It’s 2021, and almost every marketer or business owner knows how to use Google Analytics to see their website stats. It’s no longer enough to send a report once a month that shows the last 30 days of traffic and associated conversions.
Stakeholders deserve better, but at the same time, no one wants to read a 100+ page report containing every metric that could possibly exist, many of which are completely useless in the context in which they are presented.
An SEO report should show at a minimum:
What progress has been made?
What activities have been undertaken and what is their impact?
Recommendations to stimulate growth.
Because of this, there are often big differences in how agencies and in-house teams report their SEO successes, how often they report, and what metrics they include.
Our goal is to help you understand what a perfect SEO report should look like and what it should include.
This guide covers the following points:
What is an SEO report?
Choosing Metrics and KPIs for Your SEO Reports
The tools you need for your SEO reports
An SEO report template you can use
What is an SEO report?
An SEO report is an effective way to communicate to laos telegram data stakeholders (usually your boss or client) the impact your SEO efforts are having on their business.
But there's a problem: many SEO reports don't add much to the reader.
It’s 2021, and almost every marketer or business owner knows how to use Google Analytics to see their website stats. It’s no longer enough to send a report once a month that shows the last 30 days of traffic and associated conversions.
Stakeholders deserve better, but at the same time, no one wants to read a 100+ page report containing every metric that could possibly exist, many of which are completely useless in the context in which they are presented.
An SEO report should show at a minimum:
What progress has been made?
What activities have been undertaken and what is their impact?
Recommendations to stimulate growth.