YouTube Marketing for Act and Convert Steps

[sharminakter]

For example, videos about painting a sauna are highly searched for and have been viewed hundreds of thousands of times. Instructional videos are effective in explaining how painting can be done, what to consider, and how your company's products are suitable for it. Instructional videos are suitable for a wide range of B2B companies.

YouTube marketing is also suitable for the Act and Convert phases. In the Act phase, the goal of video advertising is to achieve a specific action that is lighter than a purchase, for example, in recruitment marketing, going to a website and reviewing job advertisements. Correspondingly, the goal of the Convert phase would be to submit an application.

In advertising aimed at the Act and Convert stages, short videos can be used, for example, that highlight the added value that your company's product or service brings to the customer. By focusing on the customer's problem that the product solves in the video, you can get the customer to move on from the consideration stage. In video advertising aimed at the lebanon phone data Act and Convert stages, you can also use, for example, a campaign code "with code ABC get X item free" or "now free shipping". If this is not possible, or discounts and campaigns are not part of your company's marketing strategy, the product or service's distinguishing factors should be conveyed in a particularly sharp way in the video.

What to consider and what works in the Act and Convert phases:

It makes sense to use YouTube marketing mainly for remarketing.
The video clearly highlights the special features of the product or service.
Utilize "social proof" and testimonial videos: recommendations, positive feedback.
Video advertising is a good way to test different messages and calls to action, for example “free shipping”, “two for the price of one”.
The goal of the Act and Convert stages is to direct customers to your company's website, where you can learn more about your product.
Example, Act and Convert, increasing leads and sales: