It's a serious matter: a brand is a brand. It is not an icon, nor an illustration or a coat of arms

[asikurrahmanshuvo]

Finally, your strategic thinking must never lose sight of ROI : optimize your tactics to create an excellent user experience, because the more optimized conversions are, the higher the ROI.
The castles of the Aosta Valley are different in age, shape, function and construction. Great common denominator: the relationship with the mountain (at the bottom of the valley or on the peak) and some decorative elements. All stuff that had to be inside, in the brand.


Although it might have been tempting to create a sign that would wink at the various medieval ideas provided by many of the castles, the right path turned out to be another one.

Designing a brand is like playing with “building blocks”.

Castles, horses, ladies and knights are still also stuff for ecuador whatsapp resource children who, as we know, take the matter very seriously. So why not try to really build the brand starting from a series of "bricks".

grillA square as a "scaffolding".

A square module multiplied in various dimensions and compositionally organized, has generated a synthetic, evocative and perfectly recognizable image. A square has become a mountain castle.

Blackbirds, rhombuses at the top of the mountain.

In reality, three geometric figures come into play in the development of the brand. The square , which, following an orthogonal grid, stylizes a tower/castle complete with battlements at the top. The triangle , where the module, starting from the “entrance”, is arranged in degrading rows according to a triangular area. The diamond , which we find at the base, with the dual function of accentuating the “shading” effect and citing a decorative element present in many castles in the valley: the “diamond chessboard” precisely.

Even if it's very small, you always recognize it.