Google spreads its wings in the last quarter with the boost of online advertising and the cloud
Posted: Tue Jan 07, 2025 3:58 am
Google has been facing a double threat for several months now: the widespread collapse of the online advertising market and competition from Microsoft in the search field with the new Bing, which has been “boosted” with artificial intelligence. However, and despite the fact that things looked bad for Google at first glance , in its latest quarterly results the internet giant has shown the incredible robustness of its business.
In the period from April to July 2023, search advertising and YouTube saw a surge in growth . Google also made significant progress in cloud computing, and losses from its parent company Alphabet's side projects shrank significantly in the last quarter.
Revenue from advertising on uk number screening Google's search engine grew to $42.63 billion (up from $40.7 billion in Q2 2022). And YouTube's advertising revenue increased from $7.3 billion to $7.666 billion.
In recent quarters, concerns about the future of the global economy have clouded investment in online advertising. And Google has also suffered first-hand from this adverse trend. The Mountain View company must also deal with a possible loss of its market share in the search area as a result of the integration of ChatGPT into Bing , the Microsoft search engine.
In the period from April to July 2023, search advertising and YouTube saw a surge in growth . Google also made significant progress in cloud computing, and losses from its parent company Alphabet's side projects shrank significantly in the last quarter.
Revenue from advertising on uk number screening Google's search engine grew to $42.63 billion (up from $40.7 billion in Q2 2022). And YouTube's advertising revenue increased from $7.3 billion to $7.666 billion.
In recent quarters, concerns about the future of the global economy have clouded investment in online advertising. And Google has also suffered first-hand from this adverse trend. The Mountain View company must also deal with a possible loss of its market share in the search area as a result of the integration of ChatGPT into Bing , the Microsoft search engine.