You've come to the right place.
This article sheds light on why Google reviews are a valuable addition to your digital marketing, and introduces you to 8 branded Google reviews widgets you can use right away.
What are Google reviews?
“ What are Google reviews? Where can I find them? How can I use them?”
If you have these kinds of questions, here is a quick explanation.
Google reviews are reviews written by customers about your business, on Google, of course. To have Google reviews, you must have a Google business profile.
If you search for a business on Google or Google Maps, you'll see kazakhstan phone number list potential reviews listed under the business name and information.
Google reviews include a star rating and a comment from the user. Users are either logged into Google or use a Gmail account, making Google reviews more reliable than anonymous reviews.
If you don't have Google Business reviews yet , here's how to get them .
In case you already have Google reviews, but want to see how they would look embedded on your website, type your location below
Search for a business or add a Google Maps URL
Trustmary's review widget automatically pulls colors, fonts, and other branding elements from your website to make the review process easier for you.
There is no need to look up hex codes for colors or fonts in a list.
Why display Google reviews on your website
Reviews are one of the most effective ways to convert website visitors into leads or customers .
It covers all sectors and all types of businesses.
If you don't have reviews on your website, people will look for them elsewhere.
Do you want external review sites to speak for your business?
Of course not!
You can regain control by inserting Google reviews on your website.
Installing a Google reviews widget brings the following benefits:
1. Build trust
You need to gain your customer's trust immediately when they arrive at your website.
Otherwise, they will look for other options.
Building trust and credibility is difficult because people don't believe what you say.
Everyone knows you are a company trying to sell something. Of course, you will try to impress the potential customer.
You have to show that there are people who trust and like your brand.
Only real customer reviews can help potential customers value you.
Positive Google reviews are one of the best ways to highlight real customer opinions.
building trust
2. Use social proof
Social proof is very important in marketing.
People's purchasing decisions are strongly influenced by what other people do and say.
We are especially affected by the opinions of our peers and people we identify with.
Therefore, online reviews from other people act as a persuasive marketing tactic.
The more reviews you can display, the better.
3. Improve your website
If you are a small business, chances are you don't have enough resources to optimize your website.
Embedding a Google reviews widget is an easy way to boost your website without any coding.
A branded widget is a great draw and can even double as a piece of interactive content.
It can bring movement to your otherwise static website.
Can you imagine? A free and easy way to attract web visitors!
4. Provide useful information
Reviews often include valuable information that your website may not include.
By displaying Google reviews on your website, you are letting your customers be your writers.
And they are the best!
Previous clients know exactly what information potential new clients need. After all, they have had the same difficulties and have found a solution in your services.
5. Improve SEO
Reviews affect your search engine rankings in many ways.
Google loves relevant keywords, and well-written Google reviews are full of them. They help Google identify what you do and show your website in relevant searches.
Plus, Google loves websites that attract visitors and keep them on the page longer.
Google review widgets can help you with that too.
Visitors spend more time on your website reading reviews and playing with the dynamic widget.
And what provides better SEO performance for your business?
More traffic!
google loves reviews on your website
6. Ultimately, you get more clients
All this leads to a simple formula.
More visitors + more engagement + more trust + better information + peer pressure = more customers!
Authentic Google reviews on your website are one of the easiest, fastest and cheapest ways to boost your customer acquisition plan and increase conversions.
Are you willing to try?
