Considering the importance of this topic, we have gathered together in this post the main information about the importance of internal communication and the tools that will help you with this challenge. Stay tuned!
The consequences of poor internal communication
Before learning about the tools, understand what can happen within the company without efficient internal communication.
Radio-pawn
Formalizing internal communication prevents the so-called pedestrian radio from receiving more attention and importance from employees than the official one.
An example of this is when a rumor of mass layoffs arises. When vp engineering email lists this information leaks through the corridors and there is no official communication, an environment of instability is created. As a result, productivity drops, the number of layoffs due to fear increases and the company's climate becomes questionable.
Misalignment
Another common situation is misalignment between teams. For example, the marketing team spends eight hours a day immersed in their own challenges in a room isolated from the production team, which in turn is focused on producing a quantity of products.
When the product department needs to release a new feature , a professional gets up and goes to the marketing office to personally communicate the launch to someone. That person then passes the information on to the rest of the team, but questions may arise that he or she is unable to resolve.
This leads to a situation of communication chaos, with a lot of information lost and the process becoming unsatisfactory. Therefore, the company must be concerned with maintaining a formal communication channel, implementing and defining certain tools as standard.
The 3 best internal communication tools
See now what are currently the best tool options for standardizing and optimizing internal communication!
1. Trello
Trello can be used for free by the team to organize tasks and align communication. One very positive point is the communication by project.
Unlike email and other tools where dialogue happens independently of the project, Trello breaks these conversations down into the stages of each project.
2. Slack
Slack is excellent for optimizing communication between teams and employees. With the solution's premium plan, it is possible to create specific communication channels.
If it is necessary to create a channel just for managers to discuss issues among themselves or just for the company's marketing professionals, for example, it is possible. This is interesting for organizing the flow of communication.
Another positive point is that the tool can be used through a browser, without needing installation.
Last but not least, we highlight the addition of new contacts. If your company has hired 20 new employees, you don’t need to search for each user to add them to your company’s Slack — they’ll already be registered. So, all you have to do is start the conversation.
3. Skype
Skype is a free application that allows remote meetings, both via video and audio. The positive point of the tool is the possibility of adding contacts from several companies at the same time, unlike Slack.
Among the various benefits of the application, some of them are:
possibility of installation on cell phone;
free video and audio calls;
screen sharing;
integration with tools like Amolto to record conversations;
sending documents, images, audios and other file formats.
Without a doubt, every organization needs to invest in internal communication, whether to align teams or to promote a good working environment. If they are used in the best possible way, internal communication tools are great allies.
So, share with us: how is internal communication handled in your company? What are the team’s biggest challenges and strengths in this regard? Leave your comment and join the conversation!
