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emails with mobile users in mind

Posted: Tue Dec 17, 2024 9:28 am
by zelhaque
Add text links
It’s always good to include multiple places to click in your email. In addition to your main CTAs and images, consider including a noticeable text link (or two) when applicable, as having more links increases the opportunity for engagement.

10. Optimize for mobile
According to Campaign Monitor, 47% of people use a mobile application whatsapp number list to check their email. As more people use their mobile devices to read email, surf the web, and make purchases, the more important it is for marketers to design their

Some ways to optimize your emails for mobile:

Reduce your image file sizes to increase load speed
Create CTA buttons that are larger than 45-57 pixels to account for finger size
Use responsive email templates to ensure they look great on any screen
11. Always test your emails
Before you hit that "Send" button, be sure that you test your email to ensure that everything ends up displaying correctly on different screens and email client types. Many email services offer a preview mode for different screen sizes and email clients.

12. Monitor email performance
Find out what works best by analyzing each email’s performance. Find out what type of subject lines are doing amazing versus which ones aren't performing well. Is there a particular layout or CTA that gets more clicks?

Use your email marketing software to run A/B tests designed to show you what your email recipients want out of your communications and lean into the trends you see work better for you.

Image

13. Work with a trusted company
Email marketing can be complicated. It's tough to go at it alone, from designing the layout to writing copy. Finding a marketing agency that can build effective email campaigns will allow you to focus more on operating your business.

Grow Your Business with Email Marketing
Email is vital for a healthy marketing system, whether following up with leads, sharing special offers, or nurturing customer relationships. However, you won't be able to reap the benefits of email marketing if you're not applying best practices. Follow these email tips to boost your open and clickthrough rates for more conversions.