How to create inbound marketing content with Canva

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Content creation is one of the aspects that we must take care of the most in Inbound Marketing if we want to attract visitors to our website . Quality content, such as a blog post, an e-book or a publication on social networks , is what can make the difference in our favor if it offers the visitor what they need at the right time.

To create such content, we will need to have several tools at bulgaria phone number library disposal, including at least one that allows us to edit or create images for our posts or to upload to Facebook, for example. In this post, we are going to see how to create Inbound Marketing content with Canva .



What is Canva?
This is an online design tool that allows us to generate images in a very simple and fast way , so we do not need to be experts in image processing to use it. Its ease of use is precisely its main advantage, but it is not the only one, since this does not prevent it from having a multitude of options to produce different images every day with a professional result. In addition, most of the designs it offers are free . As you can see, it is all advantages, although logically it is not a tool as powerful as other paid ones such as Photoshop.

What can I do with Canva?
As I said before, we have numerous options to create our designs, such as:

Pre-designed templates : we have the option of selecting templates to upload images in a Facebook , Instagram, Twitter or blog post, among others. This way we avoid having to think about or calculate what size these images should be, although you also have the option of customizing the size that best suits you.
Image Bank : It has a library that includes more than 1 million images so you can create your ideal design, although some of them are paid ($1). You just have to search with the keyword you need and the results will appear. If you prefer to use an image of your own or one you have downloaded from another site , just select the “upload” option and choose it from your archive.
Graphic elements : In addition to images, we have a host of graphic elements at our disposal, including grids, frames, lines, shapes, illustrations, icons or charts . The possibilities are almost endless.
Text : The option to include text is a must. In addition to being able to choose from numerous fonts, letter sizes and colors , there are dozens of attractive free text templates that we can include in our design.