Show up in local searches and Google Maps
Collect reviews and display your services
Add a phone number and lead form
Post helpful content and offers on Facebook, Instagram, TikTok, or LinkedIn
Run lead ads (Facebook and Instagram offer built-in lead forms)
Offer a lead magnet (freebie) in exchange for email addresses
Use tools like Mailchimp or MailerLite to automate follow-ups
Use SMS for appointment reminders, special offers, or event invites
Get verified phone numbers from a trusted source like Brother Cell Phone List if you're doing outbound campaigns
Offer referral bonuses to existing customers
Partner with related businesses (e.g., a wedding planner + photographer)
A lead magnet is something of value you offer in exchange for a customer’s contact info.
Lead Magnet Great For
Free consultation or quote Service-based businesses
Discount or coupon code Local shops or ecommerce
Checklist or guide Freelancers, coaches, consultants
Giveaway Social media-based promotions
Example:
A personal trainer could offer:
“Download our 7-Day Home Workout Plan – FREE!”
You don’t need a big team. Use free or low-cost tools to automate lead generation.
Tool Function
ChatGPT Write email, ad copy, landing pages
Canva Design ads, flyers, lead magnets
Calendly Let leads book calls or sessions easily
Tidio / ManyChat Chatbots to engage website visitors
Zapier Automate workflows (e.g., send form entries to email/CRM)
If you want to speed up lead generation, consider direct outreach.
Use cold email or SMS
Offer a clear, relevant value (e.g., free audit, free trial, free quote)
Get industry-specific or geo-targeted phone numbers/emails from Brother Cell Phone List to start your campaign fast.