It is advisable to come up with a comprehensive georgia telemarketing list mission that reflects all 4 aspects, but it would be good to focus on one, the key one. 2 Assembling the mission skeleton This is the stage of brainstorming, collecting all ideas and answering the maximum number of questions. Approximate list of questions. What does the company do? What field does she work in? What customer problems do we solve? What are we aiming for in the long term? What is our financial goal? What methods do we use to achieve our goals? What are the company's principles, values and philosophy? How do we communicate these values? What benefits do we bring and to whom? How will our legacy change the world? Why is this important to us? 3 We refine the formulation and generalize We have collected the information and understood a lot in the process.
Now we need to edit, highlight the main points, remove the redundant and secondary. We adapt the mission to the format of a short speech that you could give when greeting new clients, partners, employees. Tell us in a couple of paragraphs or one sentence about what you work for, what inspires you, what goals you strive for. Polish the finished text, which, as they say, “can’t be added or subtracted”, stylistically, but without throwing out the meaning.
4 Checking the mission in the "fields" Well, it's time to test the mission. The main thing is what people will say. But not your friends, but all sorts of people, clients, employees. Do they understand the meaning? Is the wording inspiring? Does the mission correspond to the company's values? What feelings does the text evoke? Collect responses, think and refine the wording. Or return to the meaning stage and rebuild the mission a
