Michael Janssen: Author, Michael JanssenMichael Janssen is a data analyst and consultant for data-driven online marketing. His clients include large online shops, web portals, and companies with SaaS products.
He helps companies unlock their data treasures and shares his knowledge of Google Analytics throughout Europe in lectures, seminars, on his blog zedwoo.de, and in the podcast Beyond Pageviews. He is also a member of the XOVI Expert Council and has previously written about conversion linking in Google Tag Manager . He has now expanded his profile and published the Google Tag Manager Handbook in November 2018.
Several times a year, those eager to learn can book Google peru cell phone number list Tag Manager and Google Analytics seminars at the XOVI Academy . The two-day Google Tag Manager seminar introduces the functionality of the Tag Manager, explains terms, data layers, tracking, pixels, problems, pitfalls, tips, and tricks.
Table of Contents
About the author
Michael Janssen in the podcast
What is Google Tag Manager?
Who is this manual aimed at?
What can readers expect?
Conclusion
Data analyst and trainer
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