Delivery time It is the time that occurs when sending a message to its final destination, in this case, the customers' numbers.
While this metric depends on the system being delivered, a good poland whatsapp number data 5 million service provider should offer an average delivery time of less than one second on its transactional routes, a time that is further reduced in the case of critical missions, such as transactional operations, alert delivery, etc.
6. Dropout rate
Indicates the number or percentage of users who decided not to receive more messages, all of this calculated based on the total number of SMS sent.
This indicator takes into account aspects that need to be improved in the delivery of messages, such as timing, personalization or relevance of content for customers. Therefore, it is critical in evaluating the way in which a company is relating to its public.
These are the 6 most important types of KPI indicators when implementing RCS or mass SMS campaigns. However, for these metrics to yield positive results, it is essential to rely on a robust mobile mass communication solution, such as Auronix Send .
Being multi-channel and having the ability to integrate into companies' internal systems, Auronix Send facilitates comprehensive management of communication strategies, allowing companies to maintain direct and interactive communication with each customer from their cell phone.