Bulk RCS is marking a new era in A2P (Application-to-Person) communication, giving businesses a more advanced and enriched way to interact with their customers. While bulk SMS has been one of the most effective channels for reaching a wide audience for years, bulk RCS elevates it by incorporating images, videos, interactive buttons and other functionalities that make the customer experience much more engaging and personalized.
This messaging channel not only maintains the high afghanistan whatsapp number data 5 million opening rates that characterize SMS, but users also receive it within the default messaging application. Learn more about it.
What is massive RCS?
Mass RCS consists of sending multimedia messages to multiple recipients. Companies can easily write a text, add images, interactive buttons and send rich messages to their customers on a large scale .
RCS is currently received on both Android and iPhone* devices in the default Messages app.
Use cases such as notifications, mass campaigns or transactional messages can be sent to customers with the help of RCS Mass.
Send Mass RCS with RCS Business Messaging
RCS Business Messaging is the use of RCS technology specifically for business-to-consumer communication at scale, known as A2P (Application-to-Person). Unlike RCS, which we use for P2P (person-to-person) messaging, RCS Business Messaging allows businesses to send massive, automated, rich messaging to their customers.
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Features of Massive RCS for companies
Rich Messaging : Allows you to send images, videos, carousels, and attachments , providing a more visual and engaging experience than traditional SMS.
Advanced interactivity : Includes action buttons, such as “Buy now” or “See more,” and quick reply options that facilitate direct user interaction without having to leave the messaging app.
Verified Posts : Businesses have a verification mark that improves customer trust.
Automation and scalability : RCS Bulk makes it easy to send large volumes of messages in an automated manner , ideal for marketing campaigns, notifications, and updates to multiple users at once.
Metrics Tracking and Analysis : Allows businesses to measure the performance of their messages in real time, including open rates, clicks, and conversions, helping to optimize campaigns.
Support for Android and iPhone devices : Since the recent integration of RCS on iOS, it now supports a larger user base, significantly expanding the reach of campaigns.
Omnichannel experience : RCS can be integrated with other communication channels and applications, making it easier for companies to maintain continuous and uniform interaction with users across various touchpoints.
What devices is RSC Masivo compatible with?
RCS Bulk is currently supported on all Android devices , and on iPhone it is available for those who have updated to iOS 18.1 or higher. This means that today businesses can send interactive messaging campaigns to over 3.5 billion Android users worldwide. In addition, in the near future, when iOS 18.1 adoption becomes more widespread, they will be able to reach the 1.2 billion iPhone users as well, reaching a much larger global audience .
Why send RCS with LINK Mobility
As a partner of Google and the country's leading operators, LINK Mobility is leading the adoption of Bulk RCS with force. Backed by its experience as one of the largest SMS providers worldwide, LINK Mobility deeply understands the market and the needs of companies. In addition, it has the technological infrastructure necessary to ensure the sending of Bulk RCS messages effectively, offering an advanced and reliable solution for business communication.
Currently LINK Mobility offers 3 different ways to send Mass RCS:
API: We have an API that allows the sending of multiple RCS messages per second.
Web Portal: A mass mailing platform with drag & drop functionality that allows you to create rich messages in just a few minutes.
Modules or Plug-ins: Our connectors allow you to seamlessly and automatically integrate existing company programs with RCS.
Bulk RCS: The evolution of large-scale business messaging
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