Your mistake may be not differentiating the types

[bappymohammad]

Not all inactive users are the same type of user. You need to analyze this difference that exists between users. Previous customers are the best targets for offering discounts or promotions.of users you have within your digital platforms. Segmenting your database is important when managing your digital marketing actions, something that is key when designing a strategy . Former buyers have already demonstrated a much higher actual purchase intent than those who become users due to the free trial, far beyond what free trial users do. Give each user what they are interested in or need. 2.- The typical " We miss you " is no longer valid inactive users Those messages you used to receive in your inbox with the subject line “ We miss you ” have lost much of their initial value.


If you are seeing that your users are starting to construction industries email database become inactive and you opt for this strategy, you may not achieve the desired effect. So forget about those emails asking users to come back. You need to add value, offer something different. Send personalized messages that relate to a specific topic. If, for example, your brand sells organic products online, you can try to hook a user by sending them a few recipes with ingredients that you sell. It's about giving them a hint so they know you're there, but in a different way. 3.- Do inactive users know what's new? example newsletter news One of the best ways to revive inactive users is by offering new information. You may have news or even an update to your product. Let inactive users know about these changes. If you have just launched a new product or, as in the example in the photo, you have a new restaurant, in this case, you will surely want to shout it from the rooftops.