If we want the URL with the search parameter not to appear in the page reports in Google Analytics, we must check this box.
With the box checked, in the reports, instead of the URL appearing as.ou
This can be useful to avoid messing up the data and to have clean URLs in the reports. This way the URLs will remain grouped without having different variants with the parameters.
Pages with search parameters
Pages with search parameters
But perhaps we are not interested in having the URLs grouped since we would be indicating that a greece phone number library URL has had x number of page views when in reality some of those page views have been viewed by the search engine.
Site Search Categories :
If the website allows you to perform a search within the results of another search , we will also be able to view this data.
If for example I search for a category of products called mobile phones and once I have the results I can perform a search for Apple, then it may be a good option to activate this parameter.
With this option enabled, we must indicate the second search parameter. An example of a URL ws=mobiles&sc=apple, this URL indicates that for the search for “mobiles” we have performed a new search called “apple”.
The “sc” parameter is the one we must indicate in the Google Analytics configuration box.
Setting up categories on the site
Setting up categories on the site
Remove category parameters from URL
As explained above, if we want this second search parameter not to appear in the URL in the page reports in Google Analytics, we must check this box.
What data can I view in the Site Search report?
Now that we have activated the Site Search report, it is time to see what greece phone number library we will be able to see in each report that Google Analytics provides us.
To view these reports, go to Google Analytics and go to Behavior > Site Searches .
Overview Report
In this report we will be able to view all the search data in a more general way, with very interesting metrics such as the % of abandonments after the search.
Usage Report
In this report we will be able to compare the data of users who have performed searches vs. users who have not performed any searches.
Search Terms Report
This is where we will be able to analyze everything our users are searching for and act accordingly.
Search Pages Report
This report tells us the pages from which the searches are made.
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