The buying process is the path that potential

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Objection In the context of the sales process, an objection is a concern or argument raised by the customer about the appropriateness of making a purchase, or about the effectiveness of the product or service in meeting his or her needs. Effective management of sales objections is essential to clarify doubts and resistance and persuade people to purchase. Buying process customers follow to make a decision and complete a purchase.


Almost all purchasing processes are made up of chinese malaysia data three phases: awareness, i.e. the phase in which potential buyers become aware of the product or service, or recognize a need to be satisfied; evaluation, the phase in which to understand whether the product is the best choice to satisfy the need; the actual purchase of the product or service. Sales Pipeline The sales pipeline, or sales pipeline, is the entire customer acquisition path, with which the seller or sales team organizes, monitors and manages the flow of potential customers, from the first contact to the closing of the sale .


Prospect A prospect is a lead who has had an interaction of some kind with sales people. If a lead is, for example, a potential customer who has simply requested an initial contact, a prospect is instead at the beginning of the actual sales process. Quota In this context, the term quota indicates a pre-established sales objective that a salesperson or sales team must achieve in a specific period of time (for example a month, a quarter or a year), in order to measure their performance in relation to to the company's overall sales goals.