This will only work in your favour if you’re utilising

[Joyzfsddt66]

Similar to advertising to specific demographics, you need to choose the right social platform for your business. Think about what you want to achieve using social and what’s your main goal other than to make money in the long run. Ideally, you want to build trust and retain customers. However, the platform correctly and it’s the most practical for your strategy. A study revealed that 73% of Instagram’s audience is millennials, makes sense to open up shop on their, right? Stop! Think about what you sell. Instagram is an image-based social platform – Your content has to be physically appealing in order to stop a millennial from scrolling past. Are you a photographer? Restauranter? Or even just a fashion fanatic? Then Instagram is your starting point. Or is your business perhaps focused on giving advice and facts? Maybe best to stick with Facebook which provides extra written room and call to action buttons.



5) QUICK RESPONSE RATE
With a cornucopia of news and information in such a small device (mobile in honduras whatsapp phone number case you haven’t guessed), millennials need answers fast. 64% of consumers expect a response from Twitter within 1 hour and 85% expect a response on Facebook within 6 hours! The pressure is on to keep up but ensuring you have clear opening times stated and at least one person monitoring comments and queries 24/7, there’s no reason why you can’t act fast.



6) APPEAL TO THEIR VALUES
Millennials’ purchasing habits tend to prioritize memorable experiences and social identity. They want to align themselves with organisations doing good in the world and use their purchasing power to support companies that have similar values. Does your brand promote ‘going green’? Do you have your own charity or sponsor any? Showcase these aspects of the company and be proud to support the community. Millennials will appreciate this and will more likely buy from you.



7) SHARE USER GENERATED CONTENT
Did you know 93% of consumers find UGC to be helpful when making a purchasing decision? And 85% of consumers surveyed found visual UGC more influential than brand photos or videos! Millennials want to see real-life reviews and images of a product and they also want to share their experiences using a product offering you free organic awareness. What’s not to love? Make a customer feel valued and increase your customer retention by sharing or reposting that UGC.