Better conversion rate and number of purchases

[sharminakter]

Why use Shopping campaigns, display ads, and product feed-based text ads at the same time?
Shopping campaigns and dynamic display ads also use the e-commerce product feed. Google Shopping is the most popular ad type for e-commerce, but customers are much more likely to click on your e-commerce Shopping ad and buy from you if they also see your e-commerce text ad below it.

By using these ad types simultaneously, you create mexico phone data recognition and credibility for your online store. Seeing both ads increases the appeal. Other benefits of combining these ad types include:

Higher CTR or click-through rate
You reach more potential customers
More effective campaign optimization based on data. Some products may sell better with Shopping advertising and some with search campaigns.
Improving advertising and online sales and profitability
The image below illustrates how your online store can maximize visibility on Google search results pages with feed-based ads . The ads are dynamically populated with product information and a current offer. When the offer ends, the ad texts are automatically updated.





Shopping , Display and product feed-based search ads complement each other perfectly and are recommended to be used at the same time to maximize the visibility of your online store in search results and on the Google Display Network. Combined with these, dynamic retargeting, or remarketing on the Google Display Network, is very effective, as in addition to the search page, you can remind your customers about products they browsed on other sites. Read the basics of dynamic remarketing here .

In addition to Google's different campaign types, you can also utilize the feed as part of your social media marketing strategy. Read more about using the product feed in Facebook advertising .