Owner Data

Could your sales efforts use a little push in the right direction?

If you don't have one yet, a sales plan might be just what you need to help you map out your strategy and measure its effectiveness.

Writing and implementing a sales plan is an excellent practice for business success and can be key ...

Obviously, we at Benchmark are big fans of email, but we also understand that it can be a huge time-waster. Who hasn’t started a project only to be distracted again and again by that little bubble of notifications on their phone or PC? And who among us can say that they belong to the exclusive ...

One of the biggest limitations for many entrepreneurs when they want to sell online is not having their own website, this is because they do not have the budget or the technical knowledge necessary to create and manage it.

While having your own website is a powerful tool that offers many benefits ...

Newsletters are one of the different types of emails that you are probably already sending and that you should not skip for any reason.

You may love the design of your newsletter right now , but since beauty is subjective, that doesn't guarantee that your subscribers will love it. An rwanda company ...

Believe it or not, the world of memes is very extensive and complex. Today, there is a whole culture surrounding them and they are an important part of the content shared on the Internet around the world.

But what are “memes”? They are a very fast exchange of information, generally for humorous ...

Consumer behavior has changed dramatically over the past year, which is why brands need to adapt to meet those expectations.

Marketing automation comes into play to help companies be more efficient, faster and more reliable, thus meeting the needs of a consumer who seeks immediacy in the digital ...

For many years, businesses only practiced one type of promotion: outbound marketing or advertising. The idea was to hunt down customers and show them what you had to offer in the hope that they would buy what you were selling. At the beginning of the 21st century, marketers pioneered a new method of ...

It's been 50 years since the birth of email. Who would have thought it would revolutionize the world and business the way it has? To commemorate this important event, let's learn how to strategically use email to boost your business.

But first, some fun facts. Although email was invented in 1971 ...

After all the sweat, blood, and tears you've put into crafting that all-important email for your subscribers, it's finally time to hit the send button. But after you send them, a large portion of your subscribers end up not receiving them. Can you imagine the horror?

Bounced emails senegal business ...

Email has become an essential communication tool for both individuals and businesses. However, as email usage has grown, so has the sophistication of email security threats, such as spam, phishing, and other types of email fraud.

To combat these threats and improve email marketing deliverability ...