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The job landscape is changing over the years. Decades ago, jobs were performed that have now disappeared. At the same time, there are now professions that did not exist before; many of them related to digital transformation. Due to its countless job opportunities in any sector, in this article we ...

Digital marketing is more direct, passionate and calculating than online communication and is focused on reaching the numbers desired by the company. It is curious to see how in digital marketing a community is not needed (unlike digital communication) to carry out specific actions of SEM, Social ...

Being present on the internet is no longer enough for a brand. Companies that invest in digital marketing need to do much more than just create a Facebook page or an Instagram account, for example. They need to offer quality content to their audience.

So: if you already know the importance of being ...

Anyone who invests in a Digital Marketing strategy knows that the work is never done. In addition to publishing content online, which needs to be constant, it is also necessary to always be well informed and up to date with the trends, news and updates in the sector.

One way to achieve this, given ...

Digital transformation is bringing changes to the market, creating new business models and organizational cultures focused on innovation. As a result, companies that have not yet adapted to this new moment end up losing competitive advantages .

The main aspect of this transformation is the ...